Expert Advisory & Analysis

We help clients transform complex data and case details into clear strategies that support optimal outcomes.

30+ Years of Industry Experience
65,000+ Cases Spanning Practices
6,500+ Completed Trials

Gain strategic insights for critical decision-making.

Legal and business challenges are becoming increasingly intricate, requiring precise research and reliable expert analysis to drive informed decisions. Whether navigating high-profile IP litigation or financial market dynamics, you need a trusted partner to turn obstacles into opportunities.

With decades of litigation support experience and diverse industry expertise, IMS's expert advisors apply proven methods and robust analyses to help you succeed in ever more complex scenarios. Rely on us to simplify complexities and strengthen your case.

Advertising Claim Substantiation

Partner with IMS to safeguard brands and build strong strategies. Our expert advisors specialize in providing data-driven analysis and research to substantiate advertising claims and mitigate risk.

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Economics & Finance

Find early answers to complex economic and financial questions through expert analysis of damages, market impact, and potential fraud. We support complex matters involving antitrust, employment, securities fraud, and more with defensible evidence that withstands scrutiny.

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Litigation Surveys & Rebuttals

Elevate legal strategies in trademark and false advertising disputes with reliable consumer perception surveys and expert rebuttals. Our survey experts know the value of data validity in crafting compelling arguments and assessing damage risks.

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Marketing Research

Leverage our expert-led marketing research to evaluate consumer perceptions, bolster brand loyalty, and gain a competitive edge. The IMS team is here to help you make informed decisions that support your business goals.

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Statistics, Sampling & Econometrics

Accurately assess liability and damages in cases involving large or complex datasets. From securities fraud to product liability to intellectual property disputes, our statistics, sampling, and econometrics advisors deliver reliable expert evidence that supports sound strategic decisions.

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Our Specialized Expert Teams

Economics & Statistics
IMS delivers defensible economic, financial, and statistical analysis to support antitrust and white-collar investigations, ERISA matters, securities fraud, and similar complex disputes. With decades of practical experience, our economics and statistics team turns large datasets into strategic guidance that helps counsel assess risk, quantify damages, and respond effectively to opposing experts.

Economics and finance consulting for assessing market dynamics and measuring financial impacts
Statistics, sampling, and econometrics to establish a strong foundation for strategic conclusions
Litigation Surveys & Consumer Science
When cases require credible data on user perceptions and behaviors, our survey experts bring strong social science backgrounds and testimony experience. Rely on IMS for survey evidence in intellectual property disputes such as trademark, false advertising, and patent litigation, as well as advertising and marketing matters.

Litigation surveys and rebuttals for trusted consumer evidence that meets court standards
Advertising claim substantiation to examine if claims are defensible and compliant
Marketing research that evaluates brand perception and builds stronger strategies

Our expert’s findings aided us in properly evaluating the case, which in turn assisted us in reaching an agreeable settlement of the matter.
Partner, Am Law 200 Firm

They have unique skills and insights that go far beyond the abilities of even the most experienced of trial lawyers. I recommend IMS to any firm serious about winning cases.
Shareholder & Litigator

At IMS, they are forthright, they communicate directly, they have a wonderful work ethic, and they "get it."
Partner, Am Law 200 Firm

IMS's work product is the best in the business.
Partner, Am Law 100 Firm

Exceeded expectations in every possible way.
Attorney, Am Law 50 Firm

Meet Our Expert Advisors

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Bruce Isaacson, DBA

Senior Managing Director, Litigation Surveys & Consumer Science
Justin R. Anderson, PhD

Managing Director, Litigation Surveys & Consumer Science
Keith A. Botner, PhD

Senior Vice President, Litigation Surveys and Consumer Science
Molly Spencer, PhD

Associate Vice President, Litigation Surveys & Consumer Science
Gabriela Orsak, PhD

Vice President, Litigation Surveys & Consumer Science
Jon Krosnick, PhD

Affiliate Advisor
John K. Wald, PhD

Affiliate Advisor
Steve Pomerantz, PhD

Affiliate Advisor
Norman Miller, PhD

Affiliate Advisor
Kan Chen, PhD

Economics and Statistics Affiliate