As artificial intelligence, manipulated content, and shrinking attention spans reshape the courtroom, effective advocacy requires new approaches to presenting evidence and argument. The Association of Business Trial Lawyers (ABTL) 52nd Annual Seminar, “Litigation in 2026: Effective Advocacy in the Age of AI, Fake News, and the Vanishing Attention Span,” will explore these challenges October 8–11, 2026, in Carlsbad, CA.
The program will address timely issues facing the bench and bar, including persuasive brief writing, difficult conversations with clients and opposing counsel, the effective use of technology, and AI’s growing influence on legal practice. Additional sessions will examine digital evidence, deepfakes and manipulated content; strategies for managing overburdened dockets; and practical changes AI is bringing to attorneys’ work.
Representing IMS at the 2026 ABTL Annual Seminar are Strategy Advisor Laura Clementi and Senior Client Success Advisor Adam Bloomberg. As attendees consider how shortened attention spans, emerging technology, and increasingly complex evidence affect advocacy, Laura and Adam will be available to discuss practical approaches to developing case strategy, evaluating critical issues, and presenting information clearly to judges and juries.
Commercial litigators nationwide rely on IMS for integrated support throughout complex disputes. We specialize in sourcing the right expert witnesses for every case. Our expert advisors can contribute early insights in economics and finance, statistics, and consumer research, enabling counsel to assess damages, test assumptions, and make informed decisions. Our litigation consultants align jury research, visual communication, and courtroom presentation to help clients deliver cohesive, data-driven case narratives.
Connect with Laura and Adam in Carlsbad to exchange perspectives on the issues shaping business litigation and discuss tactics for approaching complex cases with focus and clarity. Explore our litigation support services and request a consultation below.
